If your first employee doesn’t love what you do, doesn’t wake up each morning dying to work on HIS product, you have likely chosen poorly, and that’s exactly what we did.

—From Paul Biggar’s detailed and brutally honest account of why NewsTilt failed.

Paul lists 15 lessons from his NewsTilt experience: from making sure you’re passionate about your idea to making sure you can really work with your co-founders.

The “Hire well” lesson (from which the quote above is taken) really resonates with me.

Working at a startup is stressful (given the uncertainty and pressure), so it is essential that early employees are passionate about the company’s vision …and its equally important that Founders communicate that vision and any changes/pivots quickly and clearly with their team.